As the proud no. 2 in construction, we forge our own path and challenge expectations. It started over 30 years ago when we created a line of big building blocks for growing toddlers. We’ve since expanded, creating 4 brands to provide unique construction toy fun for everyone. Our brands, blocks and bricks can be connected together to create a continuous system of play, one that grows with little ones right through to adulthood!
Our building system
We pride ourselves on providing innovative play experiences, authentic details and accessible value for fans and families.
Our values
We’ve started incorporating sustainable practices to help reduce our environmental impact because when it comes to the next generation of builders, we want to build a brighter tomorrow together!
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We also build and contribute locally. We provide support to build a stronger community that brings people together.
Our community
Learn about our culture from the people with a genuine passion for building the minds of the next generation.
Our cultureHelping children grow is our passion – and we’ve been doing it for over 35 years! Learn more about our rich history.
Our history
